Joe Appelbaum

Joe Appelbaum

Business

Joseph Appelbaum has spent 30 years in the insurance industry. He founded Potomac Companies in 1990 with the mission of helping employers manage the future cost of healthcare and has grown the company to become one of the premier full service employee benefit brokerage and consulting firms in the Washington, D.C. region. Potomac Companies is celebrating a quarter of a century serving its clients.

Joe is a lifelong entrepreneur and started his first business at the age of 13 in Manalapan, New Jersey. He is an active member of Vistage International and Cadre, a D.C.-based professional networking organization and is a founding sponsor of Executive Leaders Radio. Joe enjoys spending his time helping other CEOs and local business owners connect and collaborate with fellow leaders and is a longtime philanthropist for the Brain Tumor Society and Leukemia and Lymphoma Society. Joe attended Carnegie Mellon University and graduated from Rutgers University with a Bachelor of Science degree in Economics.